Thursday 23 June 2011

Social Media: How you can interact online with Celtic Sheepskin

On a daily basis, as well as responding to telephone and email enquiries, my role at Celtic Sheepskin involves keeping up-to-date with correspondence on our social media channels. I’m sure I’m not the only one who finds it hard now to think of a time before the advent of social media channels such as Twitter and Facebook? Nowadays, with the advances in technology, many people are immersed in an almost 24/7 interactive culture in which we can find out what our friends/followers/connections are doing or talking about at the click of a mouse or the touch of a button.

We have had a Customer Comments page on our website for a while now and it works well as a tool for new customers to learn personal opinions. As well as this, being an ever-evolving company, we have well and truly embraced social media as a key way to talk to you, our customers. As such, I thought you might like to see the ways in which you can interact with us online so that you can get involved too…


1. Customer Reviews

In addition to our Customer Comments page, you might be interested to know that you can read other customers’ reviews and also write your own reviews on the products which you have bought from us.

Each product page has a “Customer Reviews” tab next to the product details tab;


It is really easy to add your own review, and I would wholeheartedly encourage you to do so as it might help other potential customers who are trying to make up their minds by giving them extra confidence in the products they are choosing. The feedback you leave is very valuable to us as well as it helps us to continually improve our products. As a consumer, I like to conduct a bit of research before committing to purchasing something online and the best way I find to do this is to read what other customers think as I know that they will be brutally honest!

2. Facebook

“Like” our Facebook page here



We decided to set up a Celtic Sheepskin Facebook page as an interactive way to communicate with you, our customers. The beauty of Facebook is that it is so easy to post updates, photos and links and just as simple for you to post comments and questions to us. One recent comment about our skirts gave us some constructive food for thought…


We decided not to feature our skirts in the last Autumn/Winter catalogue (only online) because we felt that our designs weren’t quite reflective of the style of our other garments, so it was interesting to read that we were not alone in our opinion. You might be pleased to know that we are now focusing on a new skirt design so watch this space for Autumn/Winter this year!

3. Twitter

Follow us on Twitter here



I have discovered during my exploration into social media that Twitter is used in rather a different way to Facebook; it’s generally about following people and companies with whom you share a common interest to keep in the know about what they are thinking about and offering. Here at Celtic Sheepskin it is a useful tool for sharing a message, for example when we have job vacancies, as our followers can re-tweet (RT) our tweets to their followers. It also lets us know what the cyber-world is talking about as it is possible to see at a glance which topics are ‘trending’ i.e. they are mentioned by a large amount of Twitter users.


4. Blog

Read our other blog posts here



Well you’ve clearly found our blog by now seeing as you’re reading this post! I like to think of the Celtic Sheepskin blog as a depiction of our company ‘voice’, giving you a flavour of what we are interested in and what we stand for as a company. We often highlight relevant products for the season and tie in with current affairs. You can comment on a blog post by scrolling to the bottom of the page and completing the ‘post a comment’ box…


Of course you might prefer to contact us in a more traditional way and so you can find all our contact details here. Whichever method you wish to use, we always love to hear from you!

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